You Don't Have to Get It Right

Yesterday during our High Achievers Mastermind, one of our members was talking about wanting to make his offer perfect. He wanted the group's thoughts on the exact right words so that when someone heard it, they'd feel stupid saying no.

I challenged him to let go of that and asked him, "Forget what they think for a moment. What do YOU think about your offer?"

The problem with his question was that there is no perfect answer. Searching for one and agonizing over every word was only going to mess which his confidence and prevent him from talking to the people who need him the most and doing what he actually wants to do.

For some people, his offer won't resonate at all. They won't have the desire, the pain, or maybe they just won't like the message. For others, it will speak directly to them, address their pain, connect with what they want, and feel like buying Apple stock in 1995.

Every second he spends trying to perfect his offer is time and energy he could be spending having conversations with people who desperately want his help but have no idea who he is or how he can help them.

He's not alone though, we all do some version of this. We wait for the perfect time, the perfect opportunity, or the perfect circumstances. It's especially common this time of year for people to punt on the rest of 2026 and decide they'll get serious when things slow down in 2027. The reality is, most of the time, the calendar flipping the page doesn't change your life.

There won't be a perfect day or time to make a career pivot, launch a business, have kids, get healthy, or take that trip you've been talking about. Maybe you won't realize until years later that taking that trip to Italy at 27, when you were single with no kids, would've been a whole lot easier than doing it with kids. Who knew?!?

Here's what I think we often forget. Most of the decisions that get in our way aren't life defining. They're simply a matter of evaluating the risk and potential reward.

Let's go back to the offer. He could choose Option A, make the offer to 10 people, and realize it doesn't resonate with anyone. So what? Now he has information he didn't have before. Maybe it's the wording, the audience, the price, or something else entirely. He can adjust and try again.

The same is true for so many decisions we spend weeks, months, or even years thinking about. Most aren't permanent, and many carry far less risk than we make them out to.

Think about something you've been considering doing for a while now. Maybe you've been waiting until you have more time, more information, or until you feel more confident that it's going to work.

Now ask yourself what would actually happen if you made the decision and it didn't work out the way you hoped. Would it really be that bad? Could you adjust, try something different, or even go back to what you were doing before?

In many cases, the risk of making the decision is much smaller than we imagine, and the cost of continuing to wait is much greater.

You don't have to know whether it's the right decision before you make it. Sometimes making it is the only way to find out.

So what about you, what's one decision you've been putting off, and what would actually happen if you got it wrong?

See You Next Week

Paul